When you consider performers whose repertoire is related to romance, John Legend’s identify involves thoughts. And what’s essentially the most romantic beverage to rejoice love? Wine! The Pursuitist introduces John Legend’s limited-edition Cabernet Sauvignon, created in collaboration with LG Signature.
Launched below John Legend’s personal Legend Winery Unique (LVE) label, the 2018-vintage Cabernet Sauvignon was unveiled at an unique perform at a personal residence of LVE’s co-founder Jean-Charles Boisset in Wappo Hill.
The limited-edition LG Signature x LVE wine was launched in 300 bottles solely in collaboration with Napa Valley’s famend Raymond Vineyards. The sustainable winegrowing leaders gained their repute for a forty-year monitor file in creating elegant wines.
It’s not John Legend’s first collaboration with Raymond Vineyards: the Legend Winery Unique Assortment was launched in 2015 and consists of a wide range of rosés, chardonnays, and cabernet, every with distinctive but definitive flavoring.
On the launch celebration in Napa Valley, attendees have been handled to a particular non-public live performance from John Legend himself. The Grammy award-winning artist’s efficiency included “All of Me” and a soul-style interpretation of “You Deserve It All.”
Amongst particular visitors and ambassadors attending this particular launch celebration have been worldwide fashion icon Olivia Palermo and famend wine critic James Suckling.
John Legend is an official model ambassador for LG Electronics and a pure companion for the LG Signature, the primary ultra-premium model throughout a number of LG product classes.
On the launch occasion to rejoice the limited-edition LG Signature x LVE Cabernet Sauvignon, the electronics large additionally introduced the premium Textured Metal™ End of the LG Signature Wine Cellar.
LG Signature Wine Cellar helps to maintain every kind of wine at its perfect temperature and in good humidity-controlled situation. The design of this glossy 3-layered black mirrored glass door equipment was the inspiration behind the limited-edition wine packaging.
“It was a pleasure to rejoice our limited-edition wine with music in such an intimate setting for folks to expertise the magic of LG SIGNATURE and LVE really,” mentioned Legend.
Lee Jeong-Seok, head of LG Electronics International Advertising Heart, talked about that with ambassadors like John Legend, who embodies what this model is all about, “we’re capable of talk the that means and premium worth of LG SIGNATURE to a a lot wider viewers.”